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In years to come, we will look back at 2020 as the moment that changed everything. Nowhere else has unprecedented and unforeseen growth occurred as in the digital and e-commerce sectors, which have boomed amid the COVID-19 crisis all around the world. The e-commerce transformation that we saw in the UK that sparked the launch of some 85,000 online stores this year...

One of the year’s biggest events in marketing is about to happen. Of course, we are talking about the Super Bowl. With pending developments on the COVID-19 pandemic, the game is scheduled to be played on February 7th, 2021, at Raymond James Stadium in Tampa, Florida and as usual, it is the commercials that are shown during the breaks that have people talking....